local roots, global reach

540WMain was founded in 2016 as a grassroots community space in the Susan B. Anthony district of Rochester, NY.

Today, our purpose remains unchanged; engaging our community through antiracist, accessible, and compelling digital and virtual content, centering Black and Indigenous thinkers and creators.

Let us help broaden your horizons

540WMain, Inc. serves as a virtual hub that brings people together. . Our educators and our content provide the tools needed to dismantle racism at personal, institutional, and policy levels.

We examine topics that matter, together

We offer ways for you to learn about and engage with issues that directly impact your lived experience. Everything we teach prioritizes social justice and antiracism, always.

For Individuals

Virtual classes on arts, culture, wellness, the environment, history and antiracism practice.

For Organizations

Antiracism consulting, moderation, speaking engagements and the tools to provide your entire team with our classes.

how we help

inclusive community
through fostering understanding
brave space
to examine oppressive structures
everyday learning
of global issues that matter

Our vision is a world free of racism.

540WMain aims to be an accessible and intersectional virtual hub that brings people together. We use our resources to dismantle racism. 

our values

community

growing together with hard conversations & mutual support

inclusivity

you belong here, othering is not tolerated in this space

accessibility

accessible, affordable learning for our community

respect

acknowledgement of differences while connecting on values

social justice

rooted in antiracism and social justice, always

impact

impact over intent, the work we do has a very real effect on our community