A Special Monday Word | One Year Anniversary Mingle Week

Dear Community, Unless you’ve been living under a rock you know that we celebrated 540WMain’s one year anniversary back on June 16, 2017 and plan to celebrate this milestone this Saturday August 26th from 4-7 PM I’m super excited to celebrate this Saturday with great vendors, good food, friends, and community. All week long keep […]

Community Educator Spotlight | Marcus Bowens

  We are pleased to spotlight Marcus Bowens our first Hip Hop Cardio Instructor About Marcus Marcus has created, trained and taught hip hop dance for over 10 years. Beginning at the age of 10 in the world of freestyle hip hop dance, has since become a versatile and dynamic choreographer. He is also skilled […]

Artist of the Month Spotlight | Lavonne Barfield

We are happy to have Lavonne Barfield at the 540WMain Artist of the Month LaVonne D. Barfield is a native to Rochester, NY and has been involved in  creative arts her whole life. She is a gifted multifaceted artist who has a heart for the youth of this city.LaVonne is a graduate of Wilson Magnet […]

INvisible Beauty In Pain Artist Spotlight | LaShonda Davis

The INvisible Beauty In Pain campaign’s ninth artist spotlight is LaShonda Davis The INvisible Beauty In Pain campaign’s ninth artist spotlight is LaShonda Davis LaShonda Davis is a contemporary visual artist whose works focuses on texture, color, and the expression of the human face. She is an active art figure in the Rochester community, she […]

INvisible Beauty In Pain Artist Spotlight & Interview | Amber Dawn Knox

The INvisible Beauty In Pain campaign’s sixth artist spotlight is Amber Dawn Knox Amber Dawn lives in Rochester, NY and the INvisible Beauty in Pain Gallery is her first time painting in many years as well as contributing a piece to a public art gallery. Check out Amber’s interview below: When did you begin your […]

INvisible Beauty In Pain Artist Spotlight & Interview | Suzanne Stewart

The INvisible Beauty In Pain campaign’s fifth artist spotlight is Suzanne Stewart Suzanne Stewart is from Canton, Michigan and has been a Chemo/angel and a patient health Advocate, since 2005. She has also been a fundraiser, blogger, writer, event planner & Mentor for RSD/CRPS & Chronic Pain, since 2007. Check out Suzanne’s interview below: When […]

INvisible Beauty in Pain Artist Spotlight | Alivia Ruiz

We are back in Rochester for our fourth INvisible Beauty in Pain Artist Spotlight. The INvisible Beauty In Pain campaign’s fourth artist spotlight is Alivia Ruiz Alivia Ruiz is a Buffalo-born artist, musician, and all around creative. She arrived in Rochester to attend RIT for her Bachelors Degree in Medical Illustration. After completing her degree, […]

INvisible Beauty in Pain Artist Spotlight & Interview | Isabelle St-Pierre

The third INvisible Beauty in Pain Artist Spotlight hails all the way from Quebec, Canada. The INvisible Beauty In Pain campaign’s third artist spotlight is Isabelle St-Pierre Isabelle St-Pierre alias ZAZAROXY is a french canadian artist from Quebec. She worked 20 years in Financial and Marketing of Insurance before her migraines became daily chronic. She […]