Annie Malone

We are pleased to spotlight Annie Malone in day ten of our first annual 28 Days of Little Known Facts About (Black) American History Annie Malone founded Poro College, the first educational institute in the US dedicated to educating African-American women in the black cosmetics industry. Annie believed women would be empowered if they improved […]

28 Days of Little Known Facts About (Black) American History | Jerry Lawson (8)

We are pleased to spotlight Jerry Lawson in day eight of our first annual 28 Days of Little Known Facts About (Black) American History Jerry Lawson created the first home video game system with interchangeable games long before Playstation and X-Box Born in New York City on December 1, 1940, Gerald Anderson Lawson is famous for […]

28 Days of Little Known Facts About (Black) American History | Jerry Pinkney (7)

We are pleased to spotlight Jerry Pinkney in day seven of our first annual 28 Days of Little Known Facts About (Black) American History Jerry Pinkney, a prolific children’s book author and illustrator and has been internationally recognized for his contribution to the arts Pinkney was born in the Germantown section of Philadelphia in 1939. […]

December Artist of the Month Spotlight | Allison McDonald

We are pleased to spotlight our December Artist of the Month Allison McDonald About Allison McDonald Allison McDonald is a 23 year old photographer from Rochester, NY. She recently graduated from SUNY Brockport with a degree in Studio Art and concentration in photography. She plans on going to graduate school for Art Therapy in the near […]

Community Volunteer Spotlight | Jianna Howard

We are pleased to spotlight Jianna Howard our newest Community Volunteer About Jianna Howard Jianna graduated summa cum laude from The College at Brockport this past May after earning a Bachelors of Science. She is currently working as an AmeriCorps VISTA through the Rochester Youth Year Fellowship and is placed at Jefferson Family Medicine. As […]

Summer Intern Spotlight | Michael Adams

We are pleased to spotlight Michael Adams a Workforce Development Intern & co-creator of the Urban Architecture Tour How old are you? MA: I am sixteen years old. Where were you born? MA: I was born here in Rochester What do you like to do in your free time? MA: In my free time I […]

Summer Intern Spotlight | Tiara Downs

We are pleased to spotlight Tiara Downs a Workforce Development Intern & co-creator of the Urban Architecture Tour How old are you? TD: I am eighteen years old. Where were you born? TD: I was born here in Rochester What do you like to do in your free time? TD: In my free time I […]

A Thankful Word from the Director | Fall Tour Series Kickoff

Dear Community, My body isn’t cooperating on this Friday in fact, I’ve spent all day in bed in full recovery mode one day before our Anniversary Celebration. (Yikes!) So is the life of a chronic spoonie but fortunately my heart is full of joy and thankfulness. The intern’s display of black youth magic last night […]

A Wednesday Word from the Director | Fast Times & Tour Guides

Dear Community, This week’s word will be super quick. We are in the thick of practicing and planning for tomorrow’s Back to the Past Urban Art Architecture Tour kickoff event. I promise that next week’s word will be more in depth.  I am so proud of the interns and the work that they have put […]

A Special Monday Word | One Year Anniversary Mingle Week

Dear Community, Unless you’ve been living under a rock you know that we celebrated 540WMain’s one year anniversary back on June 16, 2017 and plan to celebrate this milestone this Saturday August 26th from 4-7 PM I’m super excited to celebrate this Saturday with great vendors, good food, friends, and community. All week long keep […]

A Wednesday Word from the Director | Self Care is The Best Care

Dear Community, I want to start off by apologizing for my absence last week. Between fibro flares, emotional upsets, and working nearly around the clock I knew I would forget to get my weekly message to you one of these weeks this summer. The last three weeks have been challenging for me to say the […]

A Wednesday Word from The Director | One Day At A Time

Dear Community, Happy Wednesday! I can’t believe a whole week has passed since I last came to you. The summer is flying by and boy does it feel like summer. Sunshine, humidity, sweat dripping down your brow, ice cold water, fireflies… Don’t you love Rochester summer? It goes just as quick as it arrives so […]

A Wednesday Word from the Director | Change Takes Time

  Dear Community, We’ve come to the last full week of July. Can you believe it? Time is waiting for no one. Lately I’ve felt like I’ve been moving both in slow motion and at lightening speed. The days are flying by and as my to do list grows I feel like I am accomplishing […]

Community Educator Spotlight | Carly Wise-Levick

  We are pleased to feature Carly Wise-Levick in our latest Community Educator Spotlight About Carly Carly Wise-Levick is a money saving guru, blogger, & entrepreneur, who has almost two decades of experience saving money.  She has taught classes for colleges, nonprofits and community groups, teaching people how to save money.  A true couponing queen, […]

A Wednesday Word from the Director | Black Women Roc!

All month long we’ve been celebrating the beauty, grace, talent and success of black women in Rochester here on 540Blog as well as our social media platforms. I must say it has been one of the most wonderful blogging campaigns that I have ever created. Learning about the work, blood, sweat and tears that community […]

A Wednesday Word | Special Announcement from Our Director

This past year has been quite the journey. Building 540WMain and getting us to our one year anniversary has truly been a magical and life changing journey. I am so proud to finally have it fine tuned to the point where everything that I’ve envisioned makes sense in reality as much as it has made sense in my […]

Black Women Roc! Spotlight | Shalom Pearl Singer-Gause

  We are pleased to highlight Shalom Pearl Singer-Gause in our latest Black Women Roc! feature About Shalom Shalom Pearl Singr-Gause is a professional WNBF Figure Natural Bodybuilder,  She’s won the title Ms. Universe twice and last year finished 5th in the World Championship in LA. She teaches Aqua Zumba and owns a personal training […]

Black Women Roc! Spotlight | Melanie Funchess

  We are pleased to spotlight Melanie Funchess for our Black Wome Roc! Campaign About Melanie Melanie Funchess has been working professionally in Black community wellness for almost 25 years.  Currently, she is the Director of Community Engagement at the Mental Health Association of Rochester. When did you begin business and/or teaching? MF:I have been […]

Community Educator Spotlight | Marcus Bowens

  We are pleased to spotlight Marcus Bowens our first Hip Hop Cardio Instructor About Marcus Marcus has created, trained and taught hip hop dance for over 10 years. Beginning at the age of 10 in the world of freestyle hip hop dance, has since become a versatile and dynamic choreographer. He is also skilled […]

Community Educator Spotlight | Liz Laneri Wellness

  We are pleased to spotlight our resident Yoga Instructor Liz Laneri of Liz Laneri Wellness About Liz Laneri Wellness Upon returning to Rochester from Boston in 2016, Liz has been teaching at Tru Yoga as well as private and group classes at Rochester businesses and homes. Previously, she taught in Boston for more than a […]