540, Inc Announces Launch of Radio Show & Podcast Morethanisms | Debut Episode March 22

We are excited to announce the launch of 540, Inc’s radio show and podcast Morethanisms on WXIR 100.9 Dear Community, Remember last year when we announced our first ever radio show and podcast More•Than•Isms? The one where we launched a logo design contest and then let you all vote on the logo? Well we are […]

Elitist Thinking Will Not Save Poor People

Group of young people learning urban gardening from a mid adult gardening teacher.

Elitist Thinking Will Not Save Poor People Keke Palmer is the latest celebrity to be dragged by Black Twitter.  Palmer recently took to twitter with this message, “Imagine if your EBT card could only work on healthy items…” The tweet crosses a line that makes me (and millions of other Twitter users) uncomfortable. Let’s break […]

What to Expect When Expecting (a Contentious Election)

Sign directing voters to polling place with political signs in the background

What to Expect When Expecting (a Contentious Election) 2020 is the year that is lasting a decade. So it is only fitting that 2020, a year mired in a global pandemic, the exposure of the lethal flaws in our economy and health system, and a summer of unrest over years-long racial injustice, we have a presidential election […]

I Don’t Feel Like Performing

Smiling Sphere Balloon in the middle of grey crowd

it’s all a performance and I don’t feel like performing today The following message was originally sent to students in my Exploring African American Food Culture Through Food: 1619 to Present at St. John Fisher College. It encapsulates my overall feelings over the past few days. Hello Students, I am sending this note as I grapple […]

The Value of Black Teachers

lack man Teacher Helping Pupils Studying At Desks In Classroom Checking Work Smiling

The Value of Black Teachers  I didn’t know until this year how immensely privileged I was during my high school and academic years. In grades K through 8, I was in upstate New York, first in Colonie/Albany, and then in a rural town in Fulton County, with a brief stint in Syracuse. Fulton County had/has […]

The Sexist Flap Over WAP

black and white parental advisory vector graphic

The Sexist Flap Over WAP  After three months of consuming a healthy rotation of quasi-apocalyptic news podcasts, the first half of Public Enemy’s discography, and Rage Against the Machine’s Battle of Los Angeles, I broke the cycle with a summer jam that everyone (over the age of 18) can enjoy: Cardi B and Megan Thee […]

Goya Away! Boycotting Brands Is a First Amendment Right

Goya Away! Boycotting Brands Is a First Amendment Right A few weeks ago when I saw the hashtag #GoyAway trending, I thought that perhaps this was a new action by my Jewish family to rightfully ask gentiles to leave them alone for a minute. Because let’s be honest: gentiles have been bothering the Chosen People […]

As a Black Entrepreneur, Ownership and Equity Matters

In case you missed it, 540WMain is transitioning to a virtual organization. This move is both bittersweet and incredibly exciting. In the spirit of openness and transparency I wanted share more insights on what influenced me to lead our organization in this direction and what it means for 540’s future.  As a Black Entrepreneur, Equity and […]

Rochester’s Curfew: A Modern Day Black Code and Racist Nuisance Laws

white police officers in riot gear

Rochester’s Curfew: A Modern Day Black Code and Racist Nuisance Laws Historically, crime always spikes in the summer in U.S cities and metropolitan areas. You’d think a global health crisis would quell that spike, but sadly that is not the case. In Rochester, 12 people were shot, and one was stabbed over the July 4th […]

**Announcement** 540WMain Transitions to A Virtual Organization

540WMain is excited to announce its transition to a virtual organization effective August 1, 2020 Dear Community, After months of operating remotely due to the COVID-19 pandemic, 540WMain, Inc. is embarking on a new era of growth and development by becoming a virtual organization. This pivot will allow the organization to grow its reach as […]

Black and Jewish: Understanding Nick’s Head Canon

Black and Jewish: Understanding Nick’s Head Canon We should probably talk about Nick Cannon and anti-Semitism in the Black Community. But first, we should talk about my formative years, because I was nearly Nick Cannon when I was a kid. As much as I rep Baltimore in my heart and soul, I was born in […]

540WMain Recognized As A Finalist for 2020 Matchstick Prize presented by Causewave Community Partners

We are excited to announce that 540WMain is one of five non-profit finalists for the 2020 Matchstick Prize presented by Causewave Community Partners This recognition is icing on the cake at the heels of 540’s four year anniversary and a moment of unprecedented growth. Via The Democrat & Chronicle: This year’s finalists are: 540WMain Dress […]

Existing While Black at The University of Rochester

Existing While Black at The University of Rochester The University was my first “career” job out of college (PWI; RIT) way back in 2006 and like so many other BIPOC ( Black , Indegenous, People of Color) people. I have stories of overt racism and covert microagressions during my tenure as a staff member of […]

Summer Intern Spotlight | Adam Hopson

We are pleased to spotlight Adam Hopson who has joined the 540Team a few weeks ago as our EJ Research Intern for Summer 2020 About Adam   Adam is a rising Junior at the University of Rochester, studying Biochemistry and Environmental Studies. He is serving as an Urban Fellow through the University of Rochester Urban Fellows […]

A Wednesday Word From The Director | Cherish The Present Day

Dear Community, Last week I promised a deep introspective post and now (today) I am just not feeling like writing a lengthy post. So often we hold ourselves to incredibly high standards, set these lofty expectations and then stress out when our reality doesn’t match the thing we envisioned. I have been learning and practicing […]

A (Thursday) Word From the Director | Nothing Stays The Same

Dear Community, The month of June hit us all like a wrecking ball and I am still trying to process everything that happened. It feels as if a years worth of life was packed into one month and adding all that to the “brave new world” of COVID-19 pandemic has me reeling. Thankfully, I am […]

My 2019 Year In Review

2019 spelled out in fireworks

A 540Monthly Membership ensures that 540WMain is able to create and curate low cost/high impact educational content and programming rooted in antiracism, arts/culture & humanities, and wellness.  If you love 540WMain consider becoming a 540Monthly Member today. Help 540WMain reach its goal of 100 monthly members. Click here to become a member My 2019 Year […]

The Only Resolution that Matters: VOTE

flay lay of i voted stickers

A 540Monthly Membership ensures that 540WMain is able to create and curate low cost/high impact educational content and programming rooted in antiracism, arts/culture & humanities, and wellness.  If you love 540WMain consider becoming a 540Monthly Member today. Help 540WMain reach its goal of 100 monthly members. Click here to become a member The Only Resolution […]

Winter Biking Terrifies Me! Here’s Why

A 540Monthly Membership ensures that 540WMain is able to create and curate low cost/high impact educational content and programming rooted in antiracism, arts/culture & humanities, and wellness.  If you love 540WMain consider becoming a 540Monthly Member today. Help us reach our goal of 100 monthly members. Click here to become a member Winter Biking Terrifies […]

The Joy & Beauty of Black Women

A 540Monthly Membership ensures that we are able to create and curate low cost/high impact educational content and programming rooted in antiracism, arts/culture & humanities, and wellness.  If you love 540WMain consider becoming a 540Monthly Member today. Today through December 31, 2019 help us reach our goal of 100 monthly members. Click here to become […]