Everything You Need to Know About Everything | Spring 19 Gentrification Conference

Dear Community,

We are so excited for tomorrow’s conference. We have planned an engaging, thoughtful, honest, and dynamic day. This final blog post before tomorrow is to help you understand all that you need to know to have the best experience possible. As always if you have any additional questions please email info540westmain@gmail.com |

How can I pre-register?

You can register for the conference online here or www.540gentrificationroc.org

Can I register at the door?

Yes. We will have a separate sign in for walk-ins, those that have pre-registered and MCC students/faculty/staff. The conference is $10/ per person

Where do I park?

Parking is FREE in the Visitor Lot  Parking (AA) directly across from the MCC Downtown main entrance on Morrie Silver Way. You can park, walk, and when you enter take the elevators to the 3rd floor.

Are there complimentary tickets?

Yes. If the fee of $10 is out of your budget, check-in in via the walk-in line and say complimentary ticket?

Can I bring my child(ren)?

Yes. All children six and under can attend the conference and any 540 course/event for free

Will ASL interpreting be provided?

Yes. ASL interpreting will be provided by Sage Nagy and Heather York

Will food be provided?

Yes. We have lunch and refreshments provided all day that include:

  • gluten free friendly and vegan
  • fruit and veggies
  • water and coffee
  • assorted pastries

If you have specific dietary restrictions we recommended that you bring your own snacks. We thank Foodlink sponsoring a portion of food and refreshments.

Is this conference sponsored?

Yes. Learn more about 11 sponsors of the Spring 19 Conference here

Can I be late?

Yes. You can stay for all or part of the conference. The conference will begin officially at 10:45 AM with PE Moscowitz’s keynote address.

Do I have to stay all day?

No. You can come for the morning or afternoon session only. The registration is $10.

What can I expect for the afternoon?

The afternoon session will open at 1PM. We have planned seven breakout sessions lead by community leaders and organizations that are working to mitigate the effects of systemic and institutional policies that have been  harmful to the housing rights of black and people of color in our community.

Attendees will be able to choose two 55 minute workshops that they will choose based on level of interest. The workshops will run 1:30-2:25 and 2:30-3:25. We will then regroup for a final share and call to action to close the conference. The workshops themes are listed below and full descriptions can be read here:

Afternoon breakout sessions:

  1. Topic: Relationship Between Policing & Gentrification: A University of Rochester Case Study (1:30pm-2:25pm) (2:30pm-3:25pm) Facilitator(s):  Ted Forsyth, Pastor Wanda Wilson, Dorian Hall, Unversity of Rochester Students
  2. Topic:  The Rochester Housing Market Study (2:30pm-3:25pm)
    Facilitator(s):  Mitch Gruber, Elizabeth Murphy
  3. Topic: Connection Between Gentrification & Eviction (1:30pm-2:25pm) (2:30pm-3:25pm)
    Facilitator(s):  Mary Lupien, Liz McGrif and Others
  4. Topic: Bringing High Tech Companies to Rochester: A Threat or A Gift
    Facilitator(s):  Richard Glaser & Ana Liss (1:30pm-2:25pm)
  5. Topic: How the Community Land Trust is Changing the Affordable Housing Landscape in Rochester (1:30pm-2:25pm) (2:30pm-3:25pm)
    Facilitator(s):  Joe DiFiore, Matt DeLaus, Rev. Dr. Cynthia Cole
  6. Topic: The Relationship Between White Fragility & Activism (2:30pm-3:25pm)
    Facilitator(s):  Calvin Eaton , Shane Weigand
  7. Topic: Gentrification & Community Schools (1:30pm-2:25pm)
    Facilitator(s):  Janielle Crocker
Can I see the conference program?

Help us save paper by downloading the official Spring 19 Gentrification Conference program
Download your copy here: https://540westmain.files.wordpress.com/…/gent-conf-program…

Register for tomorrow’s conference: 


Designer credit: Austin Retzlaff

Published by Calvin Eaton

(he/his/him) Calvin Eaton is a disabled community educator, content creator, and social entrepreneur, whose area of expertise includes antiracism, equity, justice, instructional design, and program development. In 2016 Mr. Eaton founded 540WMain, Inc. a non-profit online and community-based organization for accessible education and events that promote justice for all.

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